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The perfect closing gift has three characteristics: your clients are thrilled to get it; the gift has a long life; and every time the buyers see or use the gift, it reminds them of you.
An item you use all the time but probably never considered giving as a gift meets all three criteria: a lockbox. Family members won’t be locked out when they don’t have their key, relatives can gain access to the house, and homeowners can let in the cleaning service or repair professionals even when away from the house. Basic models with combinations that can be changed run in the $20-$50 range and are available at hardware stores, locksmiths, and security stores.
How about 12 closing gifts for the price of one? The Magazine Closing Gift Company provides a monthly reminder to your clients in the form of a magazine subscription. You can choose to give Country Living, Good Housekeeping, House Beautiful, Popular Mechanics, Smart Money, or Town & Country, or you can send a gift card that gives the choice to the recipient. The periodical arrives each month with a special label that includes your name, phone number, and a brief personal message. One-year subscriptions cost $16-$20, and a postcard is automatically sent to the recipient announcing your gift. For more information, visit MagazineClosingGift.com.
Photo © Corbis.
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