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Foreign-born
consumers represent a large group of potential clients, but they can also
be a source of apprehension if youre unsure about cultural differences
that could arise during your dealings with them. Obviously, every individual
from a given country doesnt act the same; however, the following questions
deal with generalities about certain countries or regions of the world.
The answer
follows each question, so scroll slowly if you wish to read a question before
revealing the answer.
- Many
Asian cultures consider lengthy eye contact to be:
a) a
sign of respect
b) a
prelude to a kiss
c) rude
c.
-
True
or false? Titles and formal addresses are generally less important in
Mexican culture than our own.
False.
-
People
from which of these countries would be most likely to touch your arm as
they speak?
a) Great
Britain
b) Mexico
c) Japan
b.
- True
or false? A handshake is an internationally recognized business gesture.
True.
- True
or false? The Mexican culture does not place a high priority on punctuality
in business dealings.
True.
- If,
during your first meeting with a potential client, you have trouble communicating
with him due to his broken English, you should:
a) immediately
offer to hire a translator
b) use
short words and speak very loudly
c) be
patient and speak clearly
c.
- If
a person from an Asian or Middle Eastern culture declines your hospitality
(e.g., offering refreshments during a meeting) you should:
a) insist
until she accepts
b) apologize
and drop the subject
c) ask
her to leave
a.
Middle Eastern and especially Asian cultures consider it rude to accept
an offer of hospitality right away.
-
True
or false? When invited to dinner by a Mexican client, you should offer
to pay.
False.
- True
or false? Asian clients are very uncomfortable discussing their financial
affairs.
True.
-
True
or false? Clients from other cultures are often unfamiliar with negotiation
and should be discouraged from haggling too much about the sales price.
False.
Unlike the United States, in many other countries haggling is part of
daily life and expected with most purchases. Dont be discouraged
if a foreign-born buyer wants to make a very low initial offer.
Illustration
© Artville.
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